What Is Web Design of the Online Marketing Site?

There are various websites that provide the opportunity of online shopping to the people. This service is getting popular day by day as people like the concept of the online shopping.

The fast changing life of the people of 21st century, lacking enough time is getting hectic day by day. Due to the work pressure and other matters people find it to difficult to do many things. But with the blessing of the time and technology people can access various facilities which are otherwise impossible in their busy lives.

The online shopping is such a facility that offers people to shop from home. There are many websites worldwide. The increasing popularity is one of the main reasons of this service’s commercial prosperity. This facility is known as E-commerce. Buyers can shop from home which saves a lot of time of going to market and picking up the right things.

The online marketing sites are designed beautifully to attract people. The Web Design is done by the group of professionals. The websites of the shopping sites contains various items for the buyers. Almost everything is available on the shopping websites. The things garments for all, be it ladies or gents or of children. The items for room decorations, books, statues and photo frames, and also the electronic things such as Mobile Phone, camera, Laptop, Tabs are also available. Toys for the children and other amusing things are also available. On any occasion if someone is not able to go then he or she can also order online gift that will be sent to the destined address.

The service is very popular because one can buy things from anywhere. If someone is going to office, or coming from the college they will be able to buy things during the journey also. The service providers have earned reputation for their good behavior. When someone is buying something the time of the delivery of that item is shown on the website so the buyers get to know on which time the gift is to be delivered.

Usually the ordered items are always on time which is the main reason of the popularity of the service. With the interesting feature and the quick service the E-commerce Development is genuinely praise worthy. The main purpose is to give the people the opportunity of shopping by saving time and deliver gifts on time. Worldwide this service is popular and worth mentioning. Lots of people every day use this online shopping facility. The goodwill along with the success of the service demands special attention.

4 Business Section that Employee or Employer MUST Follow

Almost everyone here of workplace injuries or accidents, and everyday about 13 workers go to work in the morning, but never come back in the US. Therefore, employers or business owners have legal responsibilities to make sure a healthy and safe workplace. They have the responsibilities of their own well being as well as their employees or workers. There are many companies that have a very poor safety record and workers health & safety in not safe there. This post will explain you what these responsibilities are.

Legal responsibilities for identifying as well as correcting hazards rest on the shoulders of employers, owners, contractors, managers, supervisors and workers. The Occupational Health and Safety Act and Regulations need each one in the workplace to work together to identify and control hazards related to health and safety.

SHEilds says “The health and safety at work Act 1974 imposes general duties on company’s owners, controllers of premises, the self-employed and manufacturers to make sure safety and welfare. However, the final person that makes up this list is – workers or employees.” Owners may also be legally responsible for negligent acts committed by employees acting in the course of their employment.

Section 6: This section tells to the manufacturers, importers, designers and suppliers of the goods or articles for use at work. They have many different duties to make sure that article supplied for use are safe and to provide all necessary information like how to use the item, what to keep in mind while using, etc. for its safe use.

Section 7: This section clearly states that while at work, all the workers and employees have a responsibility not to put themselves in danger through their acts or omissions. They must cooperate with their employers, for example by wearing proper protecting equipments such as gloves, goggles, etc.

The duty of every employee while at work-

They must take reasonable care of themselves as well as other persons or their colleagues who may be affected by his acts at work.
As any duty, requirements or responsibility imposed on his employer under any of the relevant statutory provisions to co-operate with him so far as is required to facilitate that duty to be performed or complied with.

Section 8: It states that “No person (misuse anything provided) shall intentionally or recklessly interfere with or misuse anything provided in the interests of health, safety or welfare in pursuance of any of the relevant statutory provisions.” However, if an offence is committed due to an act of any other person, then that person shall be guilty of the offence and can be charged and convicted of it whether the employer is also charged or not.

Employers will be responsible for the negligent acts of employees or workers committed in the course of their employment. An applicant can sue an employer or owner on the basis of vicarious legal responsibility, provided the employer can show that the employee or worker was careless and this caused his injury or accident.

Section 9: It provides that employers or owners cannot charge their employees or allow them to be charged for anything that is needed to be done by the ‘relevant statutory provisions’.

Note: Employers must provide some kind of safety training to their employees or workers because it will help them improve their awareness.

Expert Advice About Getting More From Web Design

Tired of working a 9-5 job for peanuts? If so, then web design might be a good alternative to that. Web designers create websites for themselves and for others. The time you spend working on various sites can make you money because you may have the free time to work on these things.

Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.

When a user enters personal information into a form on your website, give the user the option to have the server retain that information should it be needed again. If users register on your site, some of their data should be saved. This makes it easier to fill out forms, and is considered to be very convenient. Saving the user’s information in this way simplifies work for them, and is much appreciated by your website visitors.

Have you considered writing a newsletter? If your clientele are able to register at your website for information about product news or highlighted happenings in the near future, they’re more likely to keep visiting. Add a signup bar on your site and use it to track the number of visitors who do so. Make sure you only send out the letter to those that have explicitly requested to view it.

To help your website visitors easily navigate through your site, design it so that it becomes easy to find “stuff.” When you have a simple site that makes it easy to locate information, you keep your visitors there much longer. If you make it difficult for them, then they will get frustrated and leave.

Research keywords. Your customers should always be the top focus, but search engine optimization is still necessary to bring those customers to your pages. Proper keywords will make visitors want to stay longer.

To help you create a website, you should learn HTML. Knowing HTML helps you understand how a website functions. When you understand how a website works, you can incorporate your own HTML code into your site. This helps you to easily correct changes without having to rely on outside programs to build your site. In other words, you have more control over your site’s content.

For your image tags, always try to include a brief description in the ALT attribute. Not only is this good for search engine optimization, but it is also beneficial to the sight-impaired users who rely on screen readers to describe image tag contents. Make your description short and as descriptive as possible.

When tinkering with your HTML, you always need to save a copy. You can save a copy of your code in a Notepad doc; just save it as. html and it will save as an actual webpage. This way, you can tinker around with things and know that there’s a backup should something go wrong. Failure to save pages may result in having to start from scratch.

With what you’ve read in this article, making a quality website of your own should be easy. Implement what you have learned, and before long, you will be designing web pages like a pro.

Hire Professional Website Design Tampa for Online Promotion of Your Business

When you want to create an online presence or to expand your business in online market, the right platform is about creating a fully functional website so that it can grab the attention of customers at once. For making an effective presence in online market, this really serves an important role. A website which is fully functional and designed to attract the attention of online visitors will ultimately turn into your business leads. To get a fully customized website, you must hire the services of professional website design company that will offer their services not only in website design but also extend their services in creating business logo, Ecommerce, web development, SEO, e marketing etc as these all are put together for getting the ultimate purpose.

A professional website design Tampa Company follows certain ways to fulfill the requirements of clients. They spend quality time in understanding their business needs and then come up with a unique layout design which is compatible to clients industry. They will start their work by creating a layout design which is quite important in designing a site. They will first start their work with a layout design which is quite important in designing a site as it should be interesting with the content to grab the attention of viewers.

Along with designs, content also plays an important role along with visually appealing graphic images on the site along with right balance struck between both of them. The visitors should not deviate from the information on the site with flashy backgrounds or images that can be a part of the web designing work. Moreover, the navigation tools on the site should be places in a right manner so that visitors can get all information easily. As in recent times, the use of Smartphones has increased incredibly; the site should be designed in such a way so that it becomes easily accessible on other devices like Smart phones and tabs.

Along with the design of the site, business logo is also very important in promoting a clients business both online and offline. The web design companies are coming up with their services to enhance the clients brand image in the market with attractive logos. The professionals discuss with the clients about their company products and services so that they can easily visualize the motto of the company and then come up with a business logo that will represent the message.

Many of the company offers a package of service to the clients that include website design, logo design, development, site optimization etc and the best part of this package is that you will get all these services under one budget. In fact, different types of packages are offered at different prices. The clients only need to choose a plan according to their budget.

Some web marketing Kansas City options

For every company who is into web business it is important to take measures through which they can promote their company. There are many ways through which they can do their web promotion. Also there are many companies that offer you with this service. You need to make sure that you choose the best web marketing Kansas City provider in order to get the most successful ways to promote your company. Some of the important options through which web promotion can be conducted in a very successful manner are mentioned below. When you approach any web marketing Kansas City provider, make sure that you ask them whether they offer you with the below mentioned web marketing options.

One of the best web marketing Kansas City options that you can think of is SEO. Well SEO or say Search Engine Optimization is a very effective tool through which one can get great rankings on the search engines. You have three basic techniques for conducting search engine optimization. You can either go for sponsored links or paid inclusion or even organic search. These are the top ways through which you can get the most effective search engine optimization results.

Affiliate marketing is yet another option that you can ask the web marketing Kansas City providers. This is a very interesting concept of internet marketing where a company should join hands with other company and place an advertisement on their website. It is very important that you choose a good and a relevant company on whose site your company’s ad will make a point. This is yet another effective option that you can choose to make you company grows in web world.

After this option you can also think of social media marketing. This is a very interesting and new concept that has hit the web world. Web marketing Kansas City by this option can be really very effective and the targets hit here can be great in long term. Social networking sites are generally preferred by the most active web users and therefore if you get such customers then your web business will surely go way ahead making your company as the best on the web.

You also can think of going for email marketing as web marketing Kansas City option. In this there are bulk emails that are sent to countless customers in one click. Thus its saves lot of time and you might get lots of prospective people to come in and join your company business.

Weekly market recap: Labor market home run

For the week ending May 2, 2014, the labor market blew past estimates in April when the Employment Situation reports were released Friday, beating estimates handily and raising the question that this may be a weather related rebound. And, the Fed released its FOMC meeting statement with no surprises, as $10 billion were evenly cut from Treasuries and mortgage-backed securities.

Growth in the labor market made headlines on both fronts: the Jobs Report listed 288,000 new nonfarm payroll jobs (273,000 private sector; 15,000 public sector) vs. an estimated 215,000; and the Unemployment Rate fell to 6.3 percent, which is well below the estimate of 6.6 percent. Clearly the labor market is improving; but to determine if this is simply a rebound from bad weather, the Fed will be looking more closely at next month’s reports. The low first quarter GDP figure of 0.1 percent growth is also blamed on bad weather.

There were no surprises from the Fed’s FOMC meeting statement as it continues its taper of $10 billion. “In sum, the recent economic data — labor markets, housing, manufacturing, etc… — have provided no reason for the Fed to stray from its course established earlier this year of gradually tapering bond purchases and offering assurances that interest rates will stay low and accommodative policies will remain in place just in case the numbers start to slip.” It is interesting to note that there were no dissents.

On the earnings front, hundreds of companies reported this past week with positive results. The standouts: Merck, Sprint, and Ameriprise Financial beat estimates.

In The News

The good news on Friday was offset by escalating violence in southern Ukraine. The crisis reached a new peak as Ukrainian security forces “launched their most intensive effort yet to try to dislodge pro-Russian separatists, who have reportedly seized a number of government buildings in nearly a dozen cities and towns.” Reports indicate deadly street fighting, downed Ukrainian government helicopters, and 31 people dead from a fire started at a trade union building.

A U.S. jury on Friday ordered Samsung Electronics to pay Apple $119.6 million. This figure is far less than Apple was seeking in their mobile patent litigation, which has been ongoing for three years. “Though this verdict is large by normal standards, it is hard to view this outcome as much of a victory for Apple. This amount is less than 10 percent of the amount Apple requested, and probably doesn’t surpass by too much the amount Apple spent litigating this case.”

Next Week

After a very poor first quarter, recent monthly economic data show a stronger second quarter ahead. Both manufacturing and housing continue to improve.

The focus next week in the U.S. will be on the non-manufacturing side with reports from Markit and ISM. And the Fed will be watching labor market data from the JOLTS report including job openings, hires, and separations.

Globally, the Reserve Bank of Australia, the Bank of England, and the European Central Bank will be releasing their monetary policies. Composite PMIs for April along with merchandise trade and industrial production data will be released.

We are expecting volatility spikes to continue next week as the situation in the Ukraine unfolds. As the Ukrainian presidential elections near, we are expecting the Ukraine crisis to worsen, possibly initiating a big adjustment in the markets.

Market Gauge

Year-to-date the markets are mixed: Dow -0.4%; S&P500 +1.8%; Nasdaq -1.3%.

The Markets for the past week were: DJIA up 0.9%; S&P500 up 1.0%; Nasdaq COMP up 1.2%.

Commodities (ETFs) for the past week were: Gold (GLD) down -0.29%; Silver (SLV) down -1.32%; Oil (OIH) down -0.42%; Dollar (UUP) down -0.33%; 30-yr Bonds (TYX) dropped 8 basis points to 3.37%.

The VIX this past week (a measure of market sentiment and volatility) dropped to 12.91% due to positive earnings and excellent labor market reports.

Top Headlines

To view details of headlines, go online to CNBC.

In the U.S.: Hiring rebounds but more gave up looking; Payrolls jump in April as thaw hits; What’s the real unemployment rate?; Factory orders fall short of forecasts; What millennials don’t know about the job market; Buckle up! Economists turn negative on GDP growth; Treasury official: College should be cheaper; US 1% captures greatest slice of income pie: OECD; US jobless claims jump—but so do spending, income; US manufacturing extends winning streak; Planned layoffs jump in April: Challenger; Why the US is losing leverage with Russia; Yellen: Small bank loan growth a good sign; Fed tapers another $10 billion despite slow growth; Yikes! US economy crawls in first quarter; Disappointing growth could boost Fed’s dovish tones; US works to curb tax-driven business moves abroad; A blow for Obama on minimum wage hike; Midwest business index hits highest since October; US private job creation booms in April: ADP; China to overtake US economy; India trumps Japan; Why the slowdown in US economy may be temporary; Fed taper to cause ‘severe recession’: Economist; and Homeownership falls to 19-year low.

In Europe: Euro zone unemployment steady; RBS Q1 profit trebles to £1.6 billion; Pfizer offer ‘inadequate’: AstraZeneca; Last mango in Paris? EU bans imports; Pro-Russian rebels say Ukraine tries to retake town; Ukraine PM warns of ‘most dangerous 10 days’; Big Oil dollars flow into Ukraine, despite conflict; Wanna be in my gang: Is EU membership worth it?; Turkish police fire tear gas in May Day protests; Clothing group FatFace seeks $743M London listing; UK’s Morrisons cuts more prices to combat discounters; Is this the most boring ad ever made?; Lloyds posts profit increase, sets TSB float date; IMF warns Ukraine on bailout if it loses east; Is sterling punching above its weight?; Portugal to exit massive bailout without backstop; Dolce & Gabbana sentenced to 18 months in jail; GE’s Immelt: Alstom deal makes us $60B player here; Euro zone inflation rises, pressure remains on ECB; IMF slashes Russia forecast, warns of outflows; Ukraine’s east slipping from government’s grasp; Rare Jewish scripture sells for record $3.8M; BNP Paribas profit beats, warns of legal charges; and Co-op Bank review: Downfall due to Britannia takeover.

In Asia: Japan’s jobs market is getting tighter; Are Hirai’s days as Sony CEO numbered?; Last mango in Paris? EU bans imports; Lippo founder: US property looks attractive; Report on missing Malaysia plane reveals confusion; Sony drops to 6-week low after cutting guidance; Why Nike might move production out of China; Japan household spending jumps, jobs market improves; Shanghai Tang founder: I’m a ‘tyrant’ who gets things done; Why Alibaba probably won’t take the US by storm; China overtaking the US economy, but hold on …; Fake Viagra? Inside North Korea’s growing economy; Sony slashes profit forecast by nearly 70%; Is April’s best-performing currency set for further gains?; China plans crackdown on iron ore import loans; China official PMI rises slightly to 50.4 in April; Three killed in China train station attack; Why Sony desperately needs to innovate; After longtime ban, Xbox One to go on sale in China; Singapore’s biggest bank beats profit expectations; HTC chief: Our big problem in smartphone war; Markets show growing unease over Abenomics; OCBC well positioned to cope with headwinds: CEO; and China to overtake US economy; India trumps Japan.

Weekly Review

To see the week in review, go to the Econoday calendar.

On Monday, despite escalating violence in Ukraine and with merger & acquisition talk between Pfizer and AstraZeneca, the Dow rose 0.5% to 16,448.

On Tuesday, with strong earnings from Merck and Sprint, the Dow rose 0.5% to 16,535.

On Wednesday, with no surprise from the FOMC and despite first quarter GDP at 0.1% (blamed on bad weather), the Dow rose fractionally to 16,580.

On Thursday, despite strong manufacturing and consumer sector reports, the Dow dropped fractionally to 16,558.

On Friday, with the escalating Ukraine crisis offsetting excellent labor market reports, the Dow dropped fractionally to 16,512. Gold rose $10 to $1,300.

Next Week’s Calendar

To see what’s on the calendar for next week, go to the Econoday calendar.

The economic calendar for next week is light: on Monday – ISM Non-Mfg Index; on Tuesday – International Trade; on Wednesday – Weekly EIA Petroleum Status Report, Productivity and Costs, Janet Yellen speaks; on Thursday – Weekly Jobless Claims, Janet Yellen speaks; and Friday – JOLTS.

If the Markets move down, stay on the side lines or consider Contra ETFs. For Option players, selling premium is advised.

For more information about options, see the ‘Suggested by the author’ links below.

To the Charts

The following ETFs (DIA, SPY, QQQ) provide a technical review of the Market (and are also excellent Option trading vehicles). Represented are the Dow Industrials (DIA), S&P500 (SPY), and Nasdaq 100 (QQQ).

The Charts for each include views for Monthly, Weekly (including Price Channels), and Daily (including monthly Pivot Points) with MACD and Stochastic indicators. The Pivots are: white for central pivot point; yellow for R1 and S1; magenta for R2 and S2; red for R3 and S3.

DIA

The Dow Industrials (DIA) closed up at 164.75. If the DIA drops, then the next level of support will be at 159.88 (weekly chart); the next level of major resistance is 166.06 (weekly chart).

The monthly chart indicates a bullish posture (up Arrow) with the MACD positive but weakening, and the Stochastic moving up above the overbought area.

The weekly chart indicates a bearish posture (down Arrow) with the MACD positive and strengthening, and the Stochastic moving up at the overbought area.

The daily chart indicates a bullish posture (up Arrow) with the MACD positive but weakening, and the Stochastic moving up above the overbought area.

SPY

The S&P500 (SPY) closed up at 188.06. If the SPY drops, then the next level of support will be at 181.31 (weekly chart); the next level of major resistance is 189.70 (weekly chart).

The monthly chart indicates a bullish posture (up Arrow) with the MACD positive but weakening, and the Stochastic moving up above the overbought area.

The weekly chart indicates a bearish posture (down Arrow) with the MACD positive and strengthening, and the Stochastic moving up below the overbought area.

The daily chart indicates a bullish posture (up Arrow) with the MACD positive but weakening, and the Stochastic moving up above the overbought area.

QQQ

The Nasdaq 100 (QQQ) closed up at 87.49. If the QQQ drops, then the next level of support will be at 83.28 (weekly chart); the next level of major resistance is 91.36 (weekly chart).

The monthly chart indicates a bullish posture (up Arrow) with the MACD positive but weakening, and the Stochastic moving down above the overbought area.

The weekly chart indicates a bearish posture (down Arrow) with the MACD negative but strengthening, and the Stochastic moving up above the oversold area.

The daily chart indicates a bullish posture (up Arrow) with the MACD positive and strengthening, and the Stochastic moving up at the overbought area.

The Key of Marketing Strategies When Setting Up A Business Online

The success of your online business will, in the end, be a result of your ability to get customers. You will not have a business if you do not have any customers and to get customers you need marketing. A business without any marketing is going struggle to survive. Marketing is not just about placing some advertising space when you set up a website business. Advertising is just one element of the marketing mix.

A Marketing Strategy For Setting Up An Online Business

Marketing and advertising are not the same thing. As described above, advertising is an aspect of marketing regardless of whether you are starting an online business or managing an established one. Marketing is more active process whereas advertising is more passive. When you place an advertisement it sits there and does its job, hopefully with good results. Marketing is about finding the people to see those advertisements and everything else that you do to promote your business.

  • Search Engine Optimization (SEO)

An important online marketing technique when setting up a web business is search engine optimization or SEO. This is the technique that search engines, such as Google, look for keywords within your website to deliver search results. Keywords are the words and phrases that somebody types into a search engine when they are looking for something on the internet. SEO takes time to set up, but it also needs to be kept up to date on a regular basis. Search engines like fresh and relevant content, and when you’re setting up an online business you’ll have lots of new ideas and content that you can add to your website. Just remember to keep adding new content to your website on a regular basis.

  • Building a List of Customers

One of the best methods of marketing when setting up an online business is building an opt-in mailing list. This is when you get people to give you their email address so that you can market to them when ever you want. In exchange for a potential customer’s email address you should offer them something of value, like special deals, exclusive information or a free report or video of some kind.

  • Email Marketing

People need to see your message anything between 7 to 12 times before they will take action. Effective email marketing is very important when setting up an online business simply because it enables you to develop a relationship with the individuals on your list. Every message you send should have value. Irrespective of whether you are delivering information or selling one of your products or services, it has to be of benefit to the person reading it. his way they recognize the value that you are sending to them and be more inclined to purchase from you.

  • A Well Designed Website

When you have a well designed website, users do not know if they’re dealing with a global company or a one-person operation. And this is good news when you’re setting up an online business because it means that your website can compete alongside the big organizations. Keep your website navigation simple and remember to clearly outline the benefits of your products and services on your homepage.

Weekly market recap: Record highs after ECB rate reductions

For the week ending June 7, 2014, the markets continued their advance helped by the expected rate reductions of the ECB (European Central Bank) and the Employment Situation reports. New record highs were set by the Dow and S&P.

The ECB lowered rates on Thursday, as expected, to improve the economy of the Eurozone and combat deflation. In addition, it will be increasing its purchases of packaged business loans. Included in the drop in rates is a negative rate for overnight deposits to the Central Bank by member banks; an action that has never been tried before. This means that member banks will now have to pay the ECB to hold their deposits; an action which should encourage the member banks to increase consumer and business loans. Unlike the U.S., the ECB has not yet implemented quantitative easing (the large-scale purchasing of bonds and other financial assets).

The Jobs Report and Unemployment Rate, released on Friday, indicates that the economy continues to improve which led the Dow and S&P to new record levels. All sectors, except the Healthcare sector, showed improvement led by the cyclical sectors. Nonfarm payrolls increased in May by 217,000 (216,000 private sector; 1,000 public sector); and the Unemployment Rate remained unchanged at 6.3 percent (6.4 percent expected).

On the earnings front, as earnings season ended, public sector companies led the way with prominent PSU stocks registering earnings growth of around 2 to 8 percent.

In The News

A class-action lawsuit has been filed against 13 exchanges over HFT (high frequency trading). The suit filed in U.S. District Court, charges that the exchanges have been selling “advance access” to market data through co-location services and private feeds. The exchanges listed in the suit include: NYSE, BATS, Nasdaq OMX, and CBOE.

Bank of America (BofA) could face over $12 billion to settle probes by the U.S. Justice Department and a number of states. The probes allege that the bank handled shoddy mortgages. BofA is the second largest U.S. bank facing multiple government probes related to ” underwriting, sale and securitization of residential mortgage bonds before the financial crisis.”

Next Week

A lot of economic data was released this week, including May readings of manufacturing and service PMIs. In addition, five central banks met with only the ECB lowering rates.

The focus next week in the U.S. will be on the consumer with Retail Sales and Consumer Sentiment. On the producer side we have the PPI-FD (producer price index-final demand).

Globally, the focus will be on industrial output and merchandise trade data. The Bank of Japan (BoJ) meets and it is expected to leave rates unchanged. China will release consumer and producer prices for May, retail sales, industrial production, and its merchandise trade balance.

With little economic news, we expect the markets to be choppy next week in a tight range. The data from China will come out on Monday and Friday and could add to the volatility. Expect small dips to be followed by buying; if the markets overextend to the upside, expect profit taking. Pundits are expecting the S&P to hit 2,000 by the end of this month.

Market Gauge

Year-to-date the markets are up: Dow 2.1%; S&P500 5.5%; Nasdaq 3.5%.

The Markets for the past week were: DJIA up 1.2%; S&P500 up 1.3%; Nasdaq COMP up 1.9%.

Commodities (ETFs) for the past week were: Gold (GLD) up 0.15%; Silver (SLV) up 1.11%; Oil (OIH) up 2.54%; Dollar (UUP) unchanged; 30-yr Bonds (TYX) rose 11 basis points to 3.44%.

The VIX this past week (a measure of market sentiment and volatility) dropped to 10.73% due to the ECB and Employment Situation reports.

Weekly Review

To see the week in review, go to the Econoday calendar.

On Monday, with a strong revised ISM report, the Dow rose 0.2% to 16,743.

On Tuesday, despite a strong vehicle sales report, the Dow dropped fractionally to 16,722. Gold held at $1,245.

On Wednesday, with mixed economic news, the Dow rose fractionally to 16,737.

On Thursday, with a very positive Weekly Jobless Claims report and interest rate drop by the ECB, the Dow rose 0.6% to 16,836 (a new record).

On Friday, with the Jobs Report as expected and the Unemployment Rate remaining unchanged at 6.3%, the Dow rose 0.5% to 16,924 (another record high).

Next Week’s Calendar

To see what’s on the calendar for next week, go to the Econoday calendar.

The economic calendar for next week is light: on Monday – nothing; on Tuesday – JOLTS; on Wednesday –Weekly EIA Petroleum Status Report, Treasury Budget; on Thursday –Weekly Jobless Claims, Retail Sales, Import and Export Prices, Business Inventories; and Friday – PPI-FD, Consumer Sentiment.

If the Markets move down, stay on the side lines or consider Contra ETFs. For Option players, selling premium is advised.

Gold Setting up for a Strong Rally to $1,560 per Ounce

Gold has rallied strongly since the start of 2014 and it might be heading to $1560 per ounce this year. Currently, gold prices are $1,359 per ounce which is just above levels seen nearly 4 years ago. Political uncertainty and the unwinding of the stimulus program should propel gold prices higher. CNBC Talking Numbers Global Technical Strategist Richard Ross had this to say, “We’ve been very bullish here on the US, but we’re seeing things are getting a little dicey out there from a global standpoint. Emerging markets are on the ropes right now. You’re seeing what’s going on in Russia. Even in Europe, the momentum is slowing. All of that continues to favor gold.”

Ross went on to forecast a move to $1,420 per ounce and potentially rallying as high as $1,560 per ounce. CNBC contributor Andrew Busch agrees with the $1,420 target, but doesn’t think prices will go much higher and depends largely on what happens at the FOMC meeting on Wednesday.

Looking at a weekly chart of Gold, it becomes clear how Ross came up with a $1,560 price target. The weekly chart has recently completed a more than 9 month double bottom. The price target of the double bottom pattern points to around $1,560 per ounce. Investors looking to capitalize on this potential 10% gain should buy on a breakout over $1,400 when this double bottom is confirmed. There is also a pretty strong layer of resistance at this level that would likely stall the rally. Weekly charts are pretty slow moving so it may take many months before this price target is actually realized.

Web Marketing Agency For Promoting A Business

As people spend more time online to search for information and to connect with friends and business associates, businesses, both big and small are using the internet to find new customers all over the world and retain existing customers. Since online marketing is not their core business, most businesses outsource the web marketing to an online marketing agency like web marketing Roma, to devise and implement their online marketing strategy. The online marketing strategy varies depending on the product or services being sold, the target audience, the size of the business, and the budget available for online marketing. The web marketing agency will discuss the requirements with the client, study the options available and then start implementing the online marketing strategy. In many cases, to attract new customers, web marketing Roma will offer to do some online marketing activity free.

The main aim of web marketing is to drive visitors to the main business website, generating leads and sales. For a business with a limited budget, social media marketing can be the most cost effective option for web marketing. Creating an account on the various social media websites like Twitter, Facebook, Instagram or Pinterest is free. Once the social media accounts are created, they can be updated by the business owner and employees any time to include the latest product releases and offers from the company. Interesting social media content can drive repeat visitors to the main business website, and also promote the products and services offered by the business in a subtle manner. Forum marketing is also a cost effective method for promoting products and services, especially niche products which have a limited audience.

Content marketing is another method used by web marketing Roma to promote the product and services of a company. Press releases about the new products introduced and milestones achieved by the business can help the business owner reach a larger audience, and help in branding. These press releases should contain engaging content, and be distributed to all relevant web sites in the same niche. If the business is selling a low value product, the same can be listed for sale on different marketplaces, so that customers can directly purchase the product. Banner and PPC advertising are other methods used to generate leads for the business. For these advertising methods, the business will have to pay a fee for every visitor who views or clicks on the ad; though in a few cases the advertiser will be charged a fixed monthly fee.

For all promotional methods used, web marketing Roma should closely monitor the returns on investment (ROl), as this is the main advantage of using web marketing. This is usually measured in terms of the leads generated or sales for a particular promotion. Leads or sales will be generated for paid advertising methods for the duration for which the advertising campaign is run and so it is comparatively easy to measure the ROl and make adjustments accordingly. For free advertising methods, like social media marketing, the leads and sales will be generated for the lifetime of the account, so it is difficult to quantify the ROI for the time and money spent on social media marketing.